Motorcycle Market: Higher Fuel Efficiency Relative to Other Personal Modes of Communication to the Surge Demand

According to a recent study by Fact.MR, the motorcycle market is expected to witness steady growth during the 2017-2026 period with global sales of motorcycles estimated to reach nearly 40 million units in 2019. Development of enhanced safety mechanisms to safeguard drivers, coupled with improved suspension systems to add comfort continue to influence buying behavior. Additionally, improving road-traffic infrastructure is likely to aid in bolstering motorcycle market growth.
Bike sharing has hogged limelight riding high on flexibility, reduction to vehicle emissions, health benefits, reduced fuel consumption and congestion and financial savings. Accordingly, bike sharing which has acted as a door opener increased motorbike use is slated to undergird the motorcycle market.
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Table of Content
1. Global Economic Outlook
1.1. Global Automotive Industry Outlook
2. Global Motorcycle Market - Executive Summary
3. Global Motorcycle Market Overview
3.1. Introduction
3.1.1. Global Motorcycle Market Taxonomy
3.1.2. Global Motorcycle Market Definition
3.2. Global Motorcycle Market Size (US$ Mn & Volume (Mn Units)) and Forecast, 2012-2026
3.2.1. Global Motorcycle Market Y-o-Y Growth
3.3. Global Motorcycle Market Dynamics
3.4. Supply Chain
3.5. Cost Structure
3.6. PESTLE Analysis
3.7. Porter’s Analysis
3.8. Forecast Factors & Impact Analysis
3.9. Forecast Scenario
3.10. Product Life Cycle
3.11. Investment Feasibility Matrix
3.12. Competition Matrix
3.13. List of Component suppliers, Dealer/Distributors, Manufacturers
3.14. Key Participants Market Presence (Intensity Map) By Region
4. Global Motorcycle Market Analysis and Forecast 2012-2026
4.1. Global Motorcycle Market Size and Forecast By Product Type, 2012-2026
4.1.1. Adventure Market Size and Forecast, 2012-2026
4.1.1.1. Revenue (US$ Mn) & Volume (Mn Units) Comparison, By Region
4.1.1.2. Market Share Comparison, By Region
4.1.1.3. Y-o-Y growth Comparison, By Region
4.1.2. Cruiser Market Size and Forecast, 2012-2026
4.1.2.1. Revenue (US$ Mn) & Volume (Mn Units) Comparison, By Region
4.1.2.2. Market Share Comparison, By Region
4.1.2.3. Y-o-Y growth Comparison, By Region
4.1.3. Mopeds Market Size and Forecast, 2012-2026
4.1.3.1. Revenue (US$ Mn) & Volume (Mn Units) Comparison, By Region
4.1.3.2. Market Share Comparison, By Region
4.1.3.3. Y-o-Y growth Comparison, By Region
To be Continue.......................
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Motorcycle manufacturers are becoming increasingly aware of the promising prospects the market holds and are investing heavily in the industry. For instance, Yamaha Motor Corp invested US$150 million in Grab, a bike rental service operational in Vietnam, Thailand, and Indonesia. As per the deal, Yamaha and Grab plan to work on making affordable motorcycle models available for people seeking to join the bike rental service. Along similar lines, BMW launched its own bike rental service in Germany, France, and Austria. The company plans to expand its services across different countries if it proves to be a success in Europe. Bike rental services are also becoming increasingly popular among millennials and offer a lucrative alternative to overcome the challenge posed by declining motorcycle sales.
Evolving Electric Bikes to Dampen Motorcycle Sales
The gradual evolution of electric bikes is estimated to pose a threat to the motorcycle market growth. Advancements in technology, in addition to the availability of sophisticated components, for the production of electric bikes is allowing manufacturers to launch e-bikes that can offer the same acceleration as electric motorcycles. In addition, the availability of affordable e-bike models is estimated to find an extended consumer base as opposed to the expensive electric motorcycles. Furthermore, riding e-bikes does not require a license which is a vital factor drawing consumers to the electric motorcycle alternative. The inclusion of other value-added features such as ABS, superior suspension, and fat tires for better grip and handling is estimated to aid e-bikes in gaining popularity among consumers which, in turn, is expected to limit motorcycle market growth.
Motorcycle Market – Competitive Landscape
Other leading players operating in the motorcycle market include Kawasaki Heavy Industries, Ltd., Triumph Motorcycles Limited, Lifan Industry (Group) Co., Ltd, TVS Motor Company Limited, Eicher Motors Limited, Suzuki Motor Corporation, Honda Motor Company, Limited, Hero MotorCorp Limited, Polaris Industries Inc., and Bayerische Motoren Werke AG.

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